The University of Lincoln – Making recycling easier for students

The University of Lincoln is aiming to improve recycling across their main Brayford Pool campus and to help with this they have partnered up with recycling programme provider Every Can Counts.

The University has introduced the Every Can Counts bins at over 15 buildings across the campus including 3 outdoor bin locations. The aim is to provide students with the opportunity to recycle their cans on the go and also educate them at the same time through the joint communications campaign via the university and Every Can Counts.

The scheme, which has been implemented by the free to use Every Can Counts recycling programme, will aim to encourage over 14,000 students who study at the University of Lincoln to recycle their drinks cans.

To help launch the scheme, the University of Lincoln and Every Can Counts had an awareness day activity on the 31st October within the university campus to help engage with the students and have a recycling competition with a chance to win some exciting prizes.

PROMO-5Tracey Turton, Energy & Environment Officer for the University of Lincoln said: “Our aim is to encourage recycling across the university and the Every Can Counts programme is a great initiative to help encourage even more of our students and staff to recycle rather than bin their drinks cans. By increasing the number of can recycling bins available to people and making them more visible with the Every Can Counts branding, we expect to recycle all the cans consumed on site. We are committed to developing projects like this that will help to keep the university clean and increase our recycling rates.”

Jonathan Easthope, Brand Manager for Every Can Counts, said: “The University of Lincoln team have embraced the Every Can Counts programme and we have worked together to help them improve recycling across the campus. By introducing the Every Can Counts bins alongside the bespoke communications materials provided, we are able get the recycling message out to the 12,000 students within Lincoln. We urge more universities to get involved and start working with the free to use Every Can Counts programme; whether universities are looking for help promoting existing recycling facilities, or for those looking to start a new recycling scheme from scratch, we’re here to help.”

All of the drinks cans collected will be processed and recycled by the University of Lincoln waste and recycling contractor Veolia.